1st Impression Banner Ad Specifications

1st Impression Banner Ads

This an exclusive, full-screen (1,000 x 1,000) pop-up banner that is presented each time a reader enters any page in the digital edition or the website. Your ad can also include video (youtube or vimeo).

Digital 1st Impression Pop Up Banner Ad

1st Impression Pop Up Banner Ad features:

  • Target Audience
  • Highly visible online/digital prime placement – 1st impression
  • Most relevant editorial environment
  • Measurable – page views analytics. Video clicks via advertiser's video stream provider
  • Drive site traffic, registrations, sales
  • Can include video – recommended
  • Optimized to user device
  • User initiated video and audio play


  • Size: 1,000 x 1,000
  • Video: youtube or vimeo
  • Cookies: maximum delivery of one pop up ad per 24 hours
  • Minimum campaign: three months
  • Cost: $3,000 per quarter

Click here for DC 1st Impression Pop Up Banner Ad Example

Click here for AT 1st Impression Pop Up Banner Ad Example


For advertising rates contact us at 714-230-3178 or advertising@mpamedia.com.